This blog was originally published on December 2, 2024 and was updated on June 22, 2026.
⚠️ AI Tracking Is A Moving Target
The AI tracking landscape evolves rapidly. Since our original publication, Google launched its native AI Assistant channel (May 2025), ChatGPT shifted from 'citations' to 'sources,' Claude added embedded links capabilities, and ChatGPT introduced advertising. Methods described in this blog represent current best practices as of the last update date, but we encourage you to validate these approaches yourself as platform behaviors continue to change.
Are you trying to better understand how searchers are using ChatGPT, Gemini and other AI platforms to find your websites? We sure are!
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