Ubisoft is a global gaming company with teams spread across roughly 40–45 countries. That footprint makes internal communication a practical necessity, and it raises the bar for security. Plus, a lot of that work is confidential by default: unreleased games, internal codenames, and partner plans. So when Ubisoft talks about an intranet, it isn’t a nice-to-have, it’s infrastructure.

“We have games that are not yet released. A lot of projects that are secret.”

– Tassia Miller, IT Manager at Ubisoft

Ubisoft’s internal communications were fragmented.

Some locations had no intranet, while others relied on local tools that didn’t connect to a shared global source of truth. The result was silos, inconsistent information, and time lost searching for basic answers.

Ubisoft also had a hard constraint. Any global intranet would need to clear security quickly. If it didn’t, studios wouldn’t join. And without studios, there’s no “global” intranet — just another local tool.

Ubisoft looked at different platforms and chose WordPress VIP. The decision came down to three things: build what the organization needed, pass security review, and support adoption across regions.

Up-front testing proved the platform performed well, and the security team signed off quickly. That changed the rollout, as the product team could onboard studios without revisiting the same questions each time.

Then came adoption. Ubisoft didn’t treat the launch like a policy change. They treated it like a product launch. To help employees explore the new intranet, they built a game into the experience — because that’s how Ubisoft communicates when it wants people to pay attention. WordPress VIP gave them enough flexibility to build what the producers had in mind, without limiting creativity.

Ubisoft saw strong early adoption and measurable improvements in usability and engagement, with +150% total visits and +75% in employee productivity.

Ubisoft also reports strong uptake among editors, with 70% of their team being satisfied with the intranet. Teams responsible for publishing content were able to contribute without heavy process or technical overhead, supporting communication at scale.

Ubisoft’s next focus is to let editors do more on their own and to add AI support so smaller locations can produce strong internal communications without needing extra resourcing. The direction is consistent: keep the intranet global, keep it secure, and keep it useful day to day.