Lorraine Kelly’s new Channel 4 venture has been revealed after ITV halved her daytime show hours.

The presenter, 65, is reportedly set to front a big-budget travel series taking her across Norway.

She will swap the studio for the open seas in a new Channel 4 travelogue, exploring the land of the Vikings, according to the Mirror. 

Titled Lorraine Kelly's Norwegian Odyssey, the programme will see her journey through some of the country’s most breathtaking sights, from snow-capped mountains and vast glaciers to its iconic fjords.

The trip will also take in Norway’s most famous natural spectacle - the Northern Lights.

Daily Mail has contacted Channel 4 for comment. 

It comes after it was announced her daytime TV show will now air for just 30 weeks a year, and when it is not on, it will be replaced by an even longer edition of Good Morning Britain, which will run from 6am to 10am.

However, just as Lorraine's beloved daytime show is about to be hit by savage cuts, her ratings have shot through the roof.

Currently being presented by Christine Lampard, 46, during the holidays, the ITV show, which will soon be cut right down to half the amount of hours on air, has overtaken This Morning.

Last week, Lorraine's morning programme attracted a peak of 700,000 viewers, whilst This Morning which has been presented by Rochelle Humes and Dermot O’Leary, had 675,000.

A TV insider said: 'You can only imagine what Lorraine will think. Whilst she's on holiday Christine steps into her shoes and suddenly her show takes over This Morning.'

The new numbers come as bosses announced a major shakeup to their offering of shows, with GMB, Lorraine and This Morning booted from their existing studios next year.

Lorraine and Loose Women face the brunt of the cuts, with GMB's programme to be merged with ITN, who produce ITV News.

From January 2026, Good Morning Britain (GMB) will be extended by half an hour to fill the gap, running from 6am to 9:30am daily.

Lorraine, which currently runs for almost the entire year, will also only air for 30 weeks out of 52.

Loose Women will remain in its current slot - 12:30pm to 1:30pm daily - but again, will be cut to 30 weeks of the year.

This Morning, hosted by Cat Deeley and Ben Shephard, is to remain in its 10am to 12:30pm slot on weekdays across the year.

Susanna Reid, 54, who has hosted Good Morning Britain since its launch in 2014, will remain one of the show's main presenters.

Sources say Richard Madeley, 69, and Ed Balls, 58, will stay hosting alongside Ms Reid, whilst Charlotte Hawkins, 50, will also stay along with Ranvir Singh, 47.

However, it’s understood there will be limited shows for Adil Ray, 51.

Reports suggest ITV's daytime staff currently amount to about 450 employees in total, however up to 220 jobs are said to be at risk.